GS The Beauty Authority

A beauty focused how-to blog featuring makeup how-to's, plus modern skin care tips, reviews of beauty devices, our current obsessions, what inspires us, plus countless quick tips and tutorials from industry make-up artists and beauty insiders.

How to Apply Halloween Makeup: 4 Must-Know Secrets from Beauty Insiders

How to Apply Halloween Makeup: 4 Must-Know Secrets from Beauty Insiders

  It’s that time of year: leaves have fallen, you’re over the moon for pumpkin spice anything, and of course, many of you (or your children!) are preparing for Halloween parties or trick-or-treating, costumes, crafts and corn mazes. With Halloween right around the corner, there are a few things you need to know before purchasing typical holiday makeup, as well...

7 Habits of Women with Healthy Skin

7 Habits of Women with Healthy Skin

Warning: Please do this at home. Ever wonder how women with flawless looking skin seem to manage it? Good makeup starts with great skincare! Did you know sleeping in your makeup can age your skin up to 7 times faster? Or that Anti-Oxidants are one of the most effective ways to help prevent skin damage? And sleep effects your skin too, not just the dark circles. We put together the top 7...

What is the Best Cream to Powder Foundation Makeup?

What is the Best Cream to Powder Foundation Makeup?

What’s the best cream-to-powder foundation? Guest Post by Lisa Frehner, Makeup Artist   As a makeup artist I am constantly trying new products to find solutions for my clients. Every client is unique and I have found that having an arsenal of many products is always the best way to approach a new setting or situation. Finding a...

What is a skin tonic or toner?

What is a skin tonic or toner?

Gin + Tonic? Nope, Skin + Tonic. Tonic, Toner, Astringent – call it what you may but what is it? Typically, it refers to a lotion or rinse designed to purify the skin and minimize the appearance of pores on the face. As with most things, not all toners are created equally. An often forgotten or skipped step in a skin care routine, Toner will help to...

How to Prevent Premature Aging

How to Prevent Premature Aging

Do you know there are things you do everyday that contribute to premature aging - we mean wrinkles, crow's feet and laugh lines! Check out 5 ways to help fight back against damage causing free-radicals to maintain a youthful appearance and healthy complexion. So what are some veggies you can add to your plate without adding to your waist?

Is your skin hangry?

Is your skin hangry?

  Is your skin having a summer meltdown? Sensitive, red, angry even? Your skin is hangry! Let us help you feed your complexion to restore natural glow and supple health.   

Skin Cancer Awareness Month

Skin Cancer Awareness Month

  “Before I was diagnosed {with melanoma}, I really had no idea this cancer happened to young people. I thought it was a cancer that developed in the later stages of life. But in reaching out to support groups, while trying to emotionally heal myself, I realized this was a cancer that affects people of ALL ages, and so many in their 20s and 30s. I wanted to share...

5 secret products you should never leave home without

5 secret products you should never leave home without

Ever unexpectedly wish you had packed an uncommon beauty item? The unexpected always seems to happen during trips away from home so I've developed my secret stash. These beauty tools are must-haves in my go bag every time I pack - you know, for the chance encounter with that guy at Starbucks who could be your soul mate, bumping into your savage high school...

Anti-Aging Body Lotion

Anti-Aging Body Lotion

Emulsified oil-in-water formula to give you the benefits of both purified glacial water and emollient rich texture of oil. This silky, light-weight lotion is a hydrating combination of ingredients that not only helps to revitalize and regenerate the skin but also infuses the skin with a penetrating vitamin complex, omega fatty acids and anti-oxidants to leave you with velvety soft, smooth skin. Formulated for...

How to help prevent wrinkles

How to help prevent wrinkles

Fine lines, wrinkles, crow’s feet, aging lines - no matter what you call them none of us like them! So how do we help prevent them? First, we should understand why they show up. The delicate, thin skin around your eye is called the Periorbital area.This fine layer of skin isn’t supported like the rest of your face with a fatty tissue layer. Without the support of...

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